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The bloom is off the rose for consumer confidence, down 2 points from last month

Drivers anticipate an average price of $3.95/gal as we approach Memorial Day

Nearly half (46.6%) maintains a penchant toward pragmatism

Check out the BIG News Room for the latest press releases!

BIGresearch Newsroom

Romney Ahead of Obama with Registered and Likely Voters; Support Waning Among 2008 Obama Voters, According to New American Pulse™ Analysis
05/16/2012
The most recent American Pulse™ Survey (May-12, N=3,368) has Romney on top of President Obama among both Registered Voters and Likely Voters. If the...

Executive Briefing - The bloom is off the rose for consumer confidence
05/10/2012
Nearly eight out of ten are expecting “more” or the “same” number of layoffs in coming months; Practicality, focus on needs decline from April, but...

Slow Internet Connection #1 Service Problem for Mobile Users; Cost of Data and Dropped Calls Follow, According to Latest Mobile Survey
05/08/2012
Although many smartphone and tablet users rely heavily on their devices (nearly half of Smartphone Users (45.8%) say their smartphone is their life),...

Obama and Romney Tied with Registered Voters, Romney has Slight Edge among Likely Voters, According to New American Pulse™ Analysis
05/03/2012
President Obama and Mitt Romney are tied with Registered Voters, according to a recent analysis of the latest American Pulse™ Survey (APR-12,...

Special BIGinsight™ Analysis Identifies Behaviors and Shopping Strategies of Apparel Shoppers
04/26/2012
Consumers continue to cope with a tricky economy, most recently evidenced in their plans to decrease overall spending increasing 20%+ from March....

More News and Releases

Few Excited Voters Think Obama Has Fulfilled Campaign Promises, According to the Latest American Pulse™ Survey
04/18/2012

Executive Briefing - Springing sentiment stalls in April
04/12/2012

Top Ways Mobile Users Stay “Connected” on Vacation: Personal Email, GPS & Keeping in Touch, According to Latest Mobile Survey
04/10/2012

Payless Takes Top Spot in Shoes for First Time Since 2009, According to March Retail Ratings Report from BIGinsight™
04/05/2012

Latest American Pulse™ Survey Highlights Americans’ Feelings On Social Sharing in the Workplace and Online Privacy
04/04/2012

New Tablet App and InsightCenter™ Uncovers Small Business Owners' Views on the Economy and Purchase Intentions
03/26/2012

Blacks, Asians & Hispanics Say Healthcare Reform Will Benefit Majority; Whites Disagree, According to Latest American Pulse™ Survey
03/21/2012

McDonald’s, Taco Bell and Wendy’s Customers Most Unhappy with Their Health, According to BIGinsight™ Analysis
03/20/2012

Executive Briefing - Confidence continues to climb in March, though still well below pre-recession levels
03/15/2012

Mobile Users Have Positive Opinions About Pinterest
03/14/2012

Gen Y Most Likely to Find Alternate Transportation Methods as Pump Prices Rise, According to Latest American Pulse™ Survey
03/08/2012

New BIGinsight™ Mobile Aptitude Scores: Nordstrom, Macy’s and Dillard’s Have More Mobile-Minded Shoppers
03/01/2012

Hispanics Log In To Social Media More Often than Other Ethnic Groups, According to Latest American Pulse™ Survey
02/21/2012

Executive Briefing - Consumers show a little more love for the economy in February
02/10/2012

Northeast Most Trusting of Federal Government; South Least Trusting, According to Analysis of Latest American Pulse™ Survey
02/07/2012

Subaru Owners Most Likely to Recommend to a Friend; Toyota & Honda Owners Follow, According to BIGinsight™ Analysis
02/01/2012

State of the Undecided Union: Unsure Voter Group Identified by New Analysis of American Pulse™ Survey
01/18/2012